Kownatki
A lakeside house estate you can browse in 3D
- 20Detached houses across three build stages
- 1,228–1,504 m²Plots, with 84–108 m² homes
- LiveAvailability and pricing from the back panel
- Client
- ROHE
- Location
- Kownatki, Poland
- Industry
- Real estate
- Services
- 3D Scene, Back Panel, Website, 360 Interiors
A premium house estate lives or dies on how easily buyers can weigh up plot, layout and price. Kownatki, developed by ROHE on the shore of Lake Kownatki in the Warmia-Masuria region, is a phased development of detached houses on large private plots. We built it on the Vinode platform as an interactive 3D estate where buyers pick a house, compare options and see live availability in one place.
What we were selling
Kownatki is a lakeside estate of detached houses on generous plots, pairing a quiet natural setting with a full recreation programme on the water and in the forest.
Twenty houses, three stages
The estate is released in three build stages, with 20 detached houses of four or five rooms, ranging from roughly 84 to 108 m² of living space.
Large private plots
Plots run from around 1,228 to 1,504 m², giving each home space and privacy on the edge of the lake and forest.
Lake and forest amenities
A shared recreation programme spans a sandy beach and piers, a marina, a floating sauna, a running track, forest fitness enclaves and tennis and padel courts, with Lake Kownatki protected as a designated quiet zone.
Why the usual tools fall short
A phased estate of individual houses needs to feel simple to shop. The platform had to:
- Present each house with its plot area, living area, room count, stage, price and availability.
- Let buyers filter the estate by size, plot area, rooms and price, and compare shortlisted houses side by side.
- Show accurate, live availability across three stages so sold and reserved houses never resurface as available.
How we built it in Vinode
We built Kownatki as an interactive 3D estate wired to a live house browser, so buyers move from the whole development down to a single home without a stack of PDFs or a price list that goes stale.
A house picker with live status
Buyers select any house to see its plot area, living area, room count, build stage, price and price per square metre. Status is drawn from the back panel, so each house shows as available, reserved or sold in real time, and houses still in an unreleased stage are handled cleanly. Sold homes fall back to price on request rather than a stale figure.
Filter, compare and plan
The full inventory can be filtered by living area, plot area, number of rooms and price, with a for-sale toggle and a favourites list. A side-by-side comparison view lets buyers weigh shortlisted houses against each other, and each home has an interactive 3D floor plan and a downloadable house card for offline reference.
Interiors and setting
360 interiors let buyers walk through the homes in the browser, and the estate's lakeside setting and recreation programme are laid out alongside the houses, from the beach, piers and marina to the forest running track and sports courts. The whole experience runs directly in the browser with no app or download, in Polish or English, so the sales team can share one link that works on any device.
Results
Presenting Kownatki as a live 3D estate rather than a static price list changed how buyers shop:
Faster house discovery
Filtering by size, plot area, rooms and price, plus side-by-side comparison, lets buyers reach a shortlist in seconds instead of scanning a spreadsheet.
Accurate availability across stages
Because status comes from the back panel, sold and reserved houses drop out automatically and the three-stage release stays correct without manual edits to the site.
Everything in one link
Plot, layout, price, 360 interiors, floor plans and a downloadable house card sit together, so buyers arrive at a viewing already informed and the sales team stops re-exporting PDFs.
Kownatki shows how a phased estate of individual houses benefits from a live, browsable experience. By pairing an interactive 3D estate with a filterable, back-panel-driven house list, a comparison tool and 360 interiors, ROHE gives buyers a fast, accurate way to choose their home, and the sales team a single link that never goes out of date.
Want a project like this?
See what an interactive Vinode experience could do for your development.
